About Me

Charlene Ashley has the professionalism, expertise & quality system to deliver a full range of consultancy services. Charlene has associations with various persons on a regional & international level. This allows relationship in order to meet the needs of clients.

KEY EXECUTIVE SKILLS SYNOPSIS

Project management
Expertise in business strategy & implementation, marketing (traditional, new & digital marketing)
Expertise in acquisition & retention strategies inclusive of brand building & channel development
Excellent communications skills
Excellent negotiation & networking skills
Broad technical knowledge – quality control processes, distribution, production, logistics & channel development

CORE MANAGEMENT / BUSINESS COMPETENCIES

Market Penetration

Client Relationship Management

Executive Training & Development

Research & Analysis

Strategic Partnership

Budgeting / Cost Controls

Marketing Strategy

Business Development Product Development

Strategic Planning & Growth

Performance Improvement

ACADEMIC EXPOSURE &

PROFESSIONAL DEVELOPMENT

RESEARCH INTERESTS

Doctoral Studies

Charlene has a wide academic exposure having pursued Doctoral level studies at:

International School of Management & St John’s University

Post Graduate Studies

Other post-graduate level studies pursued at:

· Heriot-Watt University

· University College of the Caribbean (UCC)

Undergraduate Studies

· University of Technology (formerly CAST)

Professional Development Courses include:

· Project Management

· Corporate Financial Management

· Organization Behavior

· Advanced Law

· Negotiation

· Time Management

· Professionalism

· International Marketing

· Consumer Behavior

· Grant Fund Paper Writing

· Public Relations

· Voice & Speech for Radio, Television & Platform

Technical Strengths

· SOX Compliance

· Enterprise Resource Planning

· Scorecard Design & Implementation

· Languages – Spanish (basic)

Internationalisation Strategies

Multicultural Management

Effective Leadership Strategies within the Global Workforce

Financial Management Strategies for Effective Expansion